Podcasting
September 27, 2008

We love to create audio and video productions for our clients because they are such an effective way of getting your message across.
We produce all our online content at broadcast quality so that you get the most out of your production investment. Some of our clients choose to add video or audio highlights to client packages or as part of company presentations.
Online, podcasts have a tremendous return on investment. Unlike traditional forms of marketing, podcast traffic continues to grows over time.
We provide end-to-end production and can also provide serving options to make the addition of audio and video to your web site as painless as possible.
Click here to hear recent podcasts produced by Robert Ouimet
Podcast Return on Investment
September 27, 2008
Podcasts provide a very attractive return on investment. The chart below shows their usage statistics from one of our clients’ podcast series.
We’ve found this pattern repeating with almost every podcast series we’ve created - as more people discover the podcasts, they tell their friends, and the usage continue to grow over time.
click image for a larger version
What does this mean for your business or organization ?
Creating professional and compelling audio or video brings long-lasting results. It adds another level of engagement - visitors can listen and view your podcasts on your web site, as well as on their portable devices. We know that over time, their usage actually increases - and because of this so-called ‘long tail effect’ , your message goes further, and lasts longer.
We can work with you in whatever manner suits your needs, but most of our clients use our end-to-end services, where we take care of all the aspects of podcast production and distribution. We can create iTunes specific ‘enhanced’ podcasts as well as video casts designed for distribution via iTunes, YouTube and other video sharing sites.
We use only the best audio equipment to record our podcasts and record on-location or in-studio. We also specialize in conference podcasting.
Want to know more ? Email info@robertouimet.com for a free consultation and pricing.
For examples of recent podcasts produced by Robert Ouimet, please click here.
Matt Mullenweg Podcast
September 27, 2008
Keynote at Northern Voice 2008
Matt Mullenweg is the 24 year founder of WordPress, an open source blogging and content management software.
He was the keynote speaker this morning at the Northern Voice blogging conference in Vancouver.
This is audio of his complete presentation, un-edited.
Matt Mullengweg at the podium, Photo by kk+ Vancouver fashion photographer, bon vivant and all around nice guy who’s wicked with a lens.
Robert’s notes…
I’m a user and was a fan of WordPress before I met Matt. Hearing him speak has convinced me that one of the reasons WordPress has done so well is that Matt clearly keeps his eye on the goal; to make WordPress serve its users.
His presentation may be based on his work at WordPress, but his ideas are equally relevant to web sites, magazines, radio, tv, and any other form of communication in existence today.
Monique Trottier has a nice text summary of the presentation on So Misguided.
Matt Mullenweg
Keynote Address at the Northern Voice conference
Vancouver, British Columbia
Saturday Feb 23rd, 2008
runs: 42:48

Photo above by Penmachine and used under CC license



